Adidas Star Wars Cantina
Mixing original Star Wars footage with some huge celebrity names is an instant classic, and thats exactly what Adidas have done here.
Featuring the likes of David Beckham, Daft Punk, Snoop Dogg, Franz Beckenbauer, Noel Gallagher, Ian Brown, Ciara, Jay Baruchel, DJ Neil Armstrong, not to mention the original cast and settings from Star Wars – It even has the same music with the characters interacting with the original footage as if they were always a part of it.
This clip from Adidas Originals went viral in June and has already collected 3.2 million hits on YouTube alone. It displays a wide range of their products from shoes to polo shirts, and includes a selection from smart to casual, modeled by the array of celebrities.
I imagine this is the kind of advert that they all wanted to be in and had a lot of fun doing, Star Wars is such an iconic film saga and a brand in fact, that its almost supporting the Adidas brand with an even bigger brand, itself.
I don’t have anything negative to say about it, I think its a great advert that allows you to relive a famous film scene with new characters and you have the added bonus of spotting which celebrities are taking part throughout the clip.
Great viral.