Meet the Sienna Family
2010 May 19
This is a genius little video that is being talked about all over Twitter and Youtube. The Toyota Sienna “Swagger Wagon” promotes to the minivan masses with a very clever rap parody, made even more funny by the Sienna family parents.
It has a similar vibe to The Lonely Islands “Im on a boat” viral that launched their debut album with T-Pain, but it has successfully appealed to the audience and become an instant video success that has made it into to the top 10 viral chart for May 2010.
Take a look for yourself…
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2 Responses
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Haha! I love this
“seriously hunny, wheres the kids…..right there….Ohh cool beans”
Great advert for an SUV though, really clever!
Have you seen the other “Sienna Family” videos, Its a pretty awesome campaign.
I think its quite a challenging market to get in front of too, so well done to them, the viewers and tweets obviously mean people are talking about – mission accomplished